I am a product leader and a digital transformation expert who’s been in the game for more than 10 years. I started my career working as a consultant in new business launch. Previously held positions in marketing, communication, product strategy and development and consulting in digital transformation. I've been building products for years touching various phases of the product lifecycle: user research, business insights, market analysis, financing, product vision, strategy and roadmapping. I am listed in the top women in Product in Europe 2018 and the Elite business women to follow in 2019. I'm passionate about building great products that have positive impact and I am always looking for ways to grow and to empower the people around me to grow. I'm a result-driven expert with extensive knowledge in finding product-market fit and gathering a deep understanding of the user in order to build a product people will love. I am also an experienced public speaker, sharing my know-how and stories through talks and workshops all over the world and I mentor and coach product professionals.