Carlos Lara

Carlos Lara

I am a passionate marketer and I love to talk about marketing, business, and beer.

Product Marketer
Rock Content

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About this Speaker

Owner of the the biggest beer blog in South America, and Product Marketer at Rock Content.

I'm and the co-responsible for some of our products' marketing strategy, such as Visually and iClips (more to come). I've been working with Inbound and Content Marketing over the last 4 years, so I can say that the Product-Led Growth is here to stay, and we are becoming a PLG company more and more.

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