Lyla is a strategist and creative on a mission to help products better connect with their people.
Retention Marketing Manager
Litmus
Categories covered by Lyla
Lessons covered by this speaker
21
5 Marketing Programs That Will Increase Your Retention (Without Breaking The Bank)
About this Speaker
Lyla has 5+ years experience building and iterating on lifecycle, product, and retention marketing programs for fast-growth SaaS companies. She's built (and rebuilt) everything from lead nurture to cancellation flows and loves talking about ways to help customers achieve product zen.
Lyla's currently at Litmus as a Retention Marketing Manager, where she works on ways to help email marketers take stress out of hitting "send". She works remotely out of Pittsburgh, PA and goes to the grocery store during Steelers games.
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