Melanie Crissey

Product-led growth leader with a big focus on empathy and customer experience

Product Marketer, Growth & Adoption
FullStory

31 January 2020, 12:00 PM

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Categories covered by Melanie

Talks covered by this speaker

31

Every Onboarding Mistake I Made (So You Don't Have To)

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About this Speaker

After building customer success from the ground up at an early-stage startup, Melanie made the jump to FullStory in 2017. At FullStory, she helped lead a cross-functional initiative to revamp user on-boarding and kicked off operational efforts to align Sales, Marketing, and Hugging (that's FullStory's humble but magical combination of Support, Customer Success, and Product Management) as a single-growth unit, with shared mantras, united around the customer experience. Today she works as a member of the Product Marketing practice and continues to own the success of the trial experience.

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