Nikki serves as Email Copy Specialist for the Copyhackers Agency, writing winning emails for companies like Doodle and Sprout Social. Nikki also runs a SaaS email consultancy, writing (you guessed it!) winning emails for her private clients. Having written and tested a cloud's worth of SaaS emails, she co-founded Unmassmarket - to share the REAL best practices with SaaS email marketers.
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