1+1=3 When Acquisition & Retention Work Together

Register to watch this content

By submitting your email you agree to the terms
Watch this content now

Categories covered by this lesson

About this lesson

For product-led growth to be successful for your company, there needs to be a tight alignment between all teams within the company.

In this lesson, you'll learn:

  • How MongoDB's Director of Retention Marketing and Principal of Acquisition Marketing think about acquisition and retention strategy
  • Why it is important for acquisition and retention to have tight alignment
  • What advice they have for other companies!

Tatiana Morozova

Seasonal marketing professional with a strong ability to optimize business processes and scale user growth.

Fung-Lin Wu

As the Director of Retention Marketing at MongoDB, Fung-Lin is focused on driving user activation and engagement throughout a customer's lifecycle.

Learn from amazing companies like these


Proudly supported by