Three Blueprints You Can Use to Drive Product Adoption Through Customer Messaging

A talk by Jane Portman

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About this talk

There are dozens of behavior-based messaging tools out there, but applying them in each unique SaaS business is still a challenge. This talk covers three messaging "blueprints" — examples that you can use to solve real-life business problems and drive product adoption. You'll learn how to translate your customers' success into the language of properties and segments, and figure out the right time to send a helpful message.

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Jane Portman

At Userlist, Jane's goal is to provide flawless UX and help users be awesome at their customer messaging.

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