First Principles of a Successful Product-Led Growth Strategy

A talk by Mario Araujo
Product Growth, OutSystems

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About this talk

We researched multiple companies that are doing Product-led Growth right. From that work, we distilled four principles that have been key for their success, and that we could apply immediately, as we thought about our own future. We're sharing these so that you can start applying them to grow your product successfully, too.

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Mario Araujo

Mario is currently Product Growth Lead at OutSystems, where he has been since it was an early-stage startup.

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