How to Identify Your Best Acquisition Channels

A lesson by Asia Orangio
CEO & Founder, DemandMaven

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About this lesson

"I know! Let's just run a bunch of Twitter ads and see what happens!" This is how most discussions about acquisition begins — and not gonna lie — it's incredibly common, and most likely to result in utter failure.

Instead of burning a bunch of cash in the front yard, we'll take a different approach to identifying your absolute best channels: by starting with your product, your market, and if you have them, your absolute best paying customers.

Get the exact step-by-step process on how to identify your absolute best acquisition channels (and stop doing a lot of shooting in the dark)!

Asia Orangio

I help early-stage SaaS founders reach their growth goals. Growth marketer. Previously at two 10x startups.

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