"In the Enterprise space, the success of a product depends on how effectively the Sales team is able to represent and sell the product. So how do you ensure that the Sales team is in your corner? In her talk, Parul will share her past successes and failures in working with the Sales team, and the valuable lessons she has learned from these experiences. After attending this talk, you will:
Understand why strong relationship between PMs and Sales team is a win-win proposition.
Learn four effective ways to collaborate with the Sales team to ensure they are able to sell your product effectively.
Know how to find balance between building products and supporting your Sales team."