The Convergence of Product Led Growth, SaaS and Customer Data Platforms

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Audrey is giving away the following

Customer Journey Optimization 1-Hour Workshop: For one hour we will walk through your tool stack and I will make some recommendations for improvements and optimizations.

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About this talk

The parallel growth in adoption of both Product Led Growth and Customer Data Platforms has precipitated an opportunity to enable rapid customer growth through experimentation. If Product Led Growth is what you want to achieve, then Customer Data Platforms form part of your technical architecture to achieve it. In this talk I will walk through my Customer Journey Optimization methodology that brings these 2 concepts together, and the toolkit required to achieve experimentation and growth without developer involvement.

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Audrey Melnik

Aussie Entrepreneur in San Francisco, founder of Funnel Ventures and creator of the Customer Journey Optimization methodology.

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